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Fresh Forum Chicago

What's on Tap? Floriology Staff -
EDUCATION | October 16, 2025
Petal to Profit I & II | Boost Profitability Through Creativity and Strategy, Seasonal & Trans seasonal Trends That Sell

Celebrating Life Everyday

What's on Tap? Floriology Staff -
CLASS | October 12-14, 2025
Join Sharon and Angelyn to increase understanding of what makes each celebration different...

Fresh Forum Philadelphia

What's on Tap? Floriology Staff -
EDUCATION | October 5, 2025
Petal to Profit I & II | Boost Profitability Through Creativity and Strategy, Seasonal & Trans seasonal Trends That Sell

Fresh Forum Pittsburgh

What's on Tap? Floriology Staff -
EDUCATION | September 25, 2025
Step into the world of impactful social media with influencer Alexander Campbell as your guide.

Delivery on Your Terms

From the President Jon Feldman -
While the summer season can be slower for florists, there are still waves of celebrations to keep you busy. And during these special moments,...

Creativity, Connection, and Community

Industry Info Floriology Staff -
BloomNet's Fresh Forum events recently made stops in Las Vegas, Nevada, and Columbus,Ohio, bringing floral professionals together for evenings full of inspiration, shared ideas,...

AI-Powered Assistance

Share Renato Sogueco, AAF, PFCI -
The retail flower industry, built on tradition and craftsmanship, is on the cusp of a technological revolution thanks to artificial intelligence (AI). Far from being a futuristic concept,...

Digital Tools, Real Results

Learn Gina Thresher -
While deeply rooted in artistry and tradition, the floral industry is rapidly embracing technology to enhance efficiency, streamline processes, and elevate the customer experience....

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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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