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Know Your History

Sharon McGukin, AIFD, AAF, PFCI -
International and Western design offer unique perspectives for arranging flowers. Showing a mix of characteristics and cultural influences, Western design has evolved over time...
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Match the Pace of Change

Sharon McGukin, AIFD, AAF, PFCI -
Everyone is talking about how the pandemic has changed business. How can your business connect with those changes in a positive way? As society changes,...
00:01:00
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Show and Tell

Stacey Bal Carlton, EMC -
Creating captivating instructional content for interested readers with a clear and concise step-by-step order is in your future! Be transparent, succinct, delightful, and helpful....
00:13:25
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Personalized Style

Sandy Schroeck, AIFD, CFD, PFCI -
This year, engaged couples planning their weddings are opting for a more natural and organic approach with a focus on sustainability. Traditional white weddings...
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Garden Variety

Stacey Bal Carlton, EMC -
Indoor bulb gardens are the perfect way to warm the gray as your customers count the days until spring. Using a variety of base...
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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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