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00:03:33
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Humble Beginnings

Donald Yim, AIFD, CFD, PFCI -
Everyone is a beginner at some point; mine happened to be long ago—34 years! Teaching a new, basic florist class brings us back to those...
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Culture Meets Creativity

Sharon McGukin, AIFD, AAF, PFCI -
Do your floral batteries ever need a recharge? Are you in search of new design ideas? Are you looking for floral trends new to...
00:00:54
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Eco-Floristry

Stacey Bal Carlton, EMC -
The collective impact of our industry’s actions is becoming increasingly unsustainable, and it’s time to explore opportunities to create positive change. While there is...
00:07:58
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Podcasting With a Purpose

Sharon McGukin, AIFD, AAF, PFCI -
A purpose-driven podcast can positively impact a business. Podcasts build a community of peers by entertaining and informing an audience that shares a passion....
00:03:31
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Social Scaries

Donald Yim, AIFD, CFD, PFCI -
Imagine: A floral designer works on a beautiful wedding or stunning event and wants to share their arrangements on social media—but they don’t. Has...
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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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