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A Touch of Greenery

Donald Yim, AIFD, CFD, PFCI -
In the world of plants and floral design, trends come and go, but there are a few that have withstood the test of time...
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Trendspotting

Living With Plants

Sharon McGukin, AIFD, AAF, PFCI -
Want to feel healthier and happier? Try sharing your space with plants. Interior plants continue to be both trendy and timeless. Green plant sales remain...
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Community

The Power of Creativity

Robin McLaughlin -
Encouraging creativity, mental wellbeing, and sustainable and successful futures are as important as flowers are to Amanda Greenwood, founder of Petals That Inspire, LLC,...
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Features

Flames to Flowers

Jolene Powell CFD, FSMA -
In this series, Floriology Institute students discuss their journeys to becoming floral designers. Jolene Powell CFD, FSMD shares her story below. “The journey of a...
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Industry Info

Spring Forward

Renato Sogueco -
This year’s floral event season is beginning to ramp up. There are events in your locality that you can attend by registering to learn...
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Teach

Garden Variety

Stacey Bal Carlton, EMC -
Indoor bulb gardens are the perfect way to warm the gray as your customers count the days until spring. Using a variety of base...
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00:02:32
Promote

Stay Inside the Box

Angelyn Tipton, AIFD, CFD, GMF, PFCI -
As houseplants continue to rise in popularity, the container they are displayed in has become more important. Consumers are bringing more of the outside...
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From the President

Best Foot Forward

Dinesh Popat -
At the beginning of 2022, the floral industry was grappling with supply chain issues stemming from the COVID-19 pandemic and world events making importing...
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Holiday Trends

Winter Wonderland

Jackie Lacey, AAF, AIFD, PFCI -
As the holiday season returns once more, celebrating good tidings with friends, family, and loved ones is more important now than ever before. This...
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00:02:21
Promote

Practice Makes Permanent

Angelyn Tipton, AIFD, CFD, GMF, PFCI -
What inspires you as a designer? Have you ever really thought about it? It doesn’t matter what type of shop or studio you’re working...
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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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