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Procuring Profits

Sandy Schroeck, AIFD, PFCI - January 8, 2022

By now, floral designers should be aware of the cost increases, inventory shortages, and rising transportation prices fueling supply chain issues, which have affected...

Trendspotting

Holistic Hues

Jackie Lacey, AAF, AIFD, PFCI - January 8, 2022

For the first time in the company’s history, Pantone elected to create a new color for their Color of the Year instead of...

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Designers' Corner

Low Cost, High Value

Donald Yim, AIFD, CFD, PFCI - January 7, 2022

Social media is a great way to reach current and future clients. After photography, video is a natural step to sharing tips, designs, and creativity....