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Digital Marketing

Getting on Track

Renato Sogueco, AAF, PFCI -
Ready for a great project to plan and launch that will help build customer engagement during the slower summer months? We recommend investing your...
00:16:18
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Scouring the Internet

Renato Sogueco, AAF, PFCI -
What inspires us as floral artists? Where do we look for new ideas? Do you see a tree, a limb, or an image of...
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Self-Care Craze

Sharon McGukin, AIFD, AAF, PFCI -
Self-care is often defined as the practice of actively nurturing one’s own wellbeing, health, and happiness. Self-care isn’t a “me-first” attitude; it’s a way...
00:03:13
Education

Let Your Creativity Through

Donald Yim, AIFD, CFD, PFCI -
As florists, flower shop owners, and floral designers, we find ourselves in an era where social media has become an abundant source of inspiration....
Features

Tailored Preferences

Andrew Stinson AIFD, CFD, PFCI -
By Andrew Stinson AIFD, CFD As a florist, incorporating personal items into wedding designs can be a great way to add a unique and personalized...
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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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