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Trendspotting

Trendspotting

POS System Success

Renato Sogueco, AAF, PFCI -
Business operations should be top-of-mind for a busy floral designer. Incorporating technology to make processes and procedures more efficient can take a shop to...
Trendspotting

Living With Plants

Sharon McGukin, AIFD, AAF, PFCI -
Want to feel healthier and happier? Try sharing your space with plants. Interior plants continue to be both trendy and timeless. Green plant sales remain...
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Magenta Madness

Robin McLaughlin -
Color of the year announcements have a long-standing tradition of playing a role within retail industries across the country. In 2022, most major paint...
Trendspotting

App Mania

Robin McLaughlin -
Apps are now constantly promoted on social media to make business operations more efficient; after all, what was once done with paper and pen...
Trendspotting

Top Choice

Robin McLaughlin -
Customers usually have specific flowers in mind for purchasing holiday arrangements, like roses for Valentine’s Day or poinsettias for Christmas. But for holidays like...
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The combined experience and knowledge of the industry lies in the hands of our floral community. Floriology Magazine is the stage for communication, and strengthens the floral community with ideas on design, operations and marketing.

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