Customers usually have specific flowers in mind for purchasing holiday arrangements, like roses for Valentine’s Day or poinsettias for Christmas. But for holidays like Mother’s Day, floral designers can be more flexible when creating arrangements. Sticking to a mostly spring color story, using seasonal blooms, and curating what’s readily available for the holiday lets floral designers’ personalities and originality shine through arrangements.
In addition, being innovative with designs allows florists to stand out from local competition and generate more revenue. Reflecting on past Mother’s Day trends, implementing current trends, and using unconventional accessories . . .
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