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The floral industry is a tapestry woven with creative designers who bring beauty and joy to life through their work. However, for many florists, the prospect of self-promotion can feel like a thorn amidst the roses. How can you effectively share your style and design abilities without succumbing to self-consciousness or coming across as conceited? Let’s delve into the art of promoting yourself authentically in the floral industry.
1. Craft a Compelling Narrative
Rather than presenting a laundry list of accomplishments, focus on the story that . . .
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